One of the common misconceptions when it comes to owning a business is believing that you can run a successful one-man show. Businesses which rely on a single source of energy are often doomed to fail.
As an entrepreneur, you are swamped with a vast number of tasks starting from the utterly important like working on the actual product and sales, broadening your contacts network, up to the least important yet often time clogging ones like answering numerous e-mails and deciding on the right format of the Facebook ad cover picture.
Outsourcing can come in many different forms and can mean hiring heterogeneous kinds of help. When speaking of different spheres of outsourcing, it should be noted that some are easier to outsource than other. Here is a list of tasks you can effortlessly outsource and keep your focus on the business.
A plethora of information on almost anything-DIY is available on the internet and that can sometimes lead people to believe that they can become professionals in virtually any field. Often times it does happen. Becoming a self-made web developer is no exception to that realm. Yet, this possibility can often be misleading, especially if you have no previous coding experience. Web developing is a crucial part of any stable and presentable website and should therefore be left to the professionals.
Support and development of the WordPress themes, their installation and customization, website maintenance and adding different plugins not only sounds intimidating but actually requires a great deal of professionalism.
Graphic and Video Designer
If you aren’t particularly art-inclined yet one of the main aspects of your business is conveying a message to your clients via video or various types of graphic presentations, your best odds are in hiring a an art-savvy virtual assistant. Not only will this take a burden off your shoulders, but it will also enable you to dedicate most of the time to your actual product. Start your quest for experts on websites like Fiverr and UpWork.
Administration and Organization Professional
Most people perceive administrative and organization tasks rather dull and uninspiring, especially when they only serve to distract them from the main task. This is the exact reason why the number of professionals offering virtual assistant services in these fields has skyrocketed in recent years. Therefore, outsourcing administrative and organization tasks is easily manageable. Some of the tasks may include data research, creating reports, basic bookkeeping, managing client invoices, creating template documents, data entry, cloud organization, etc.
SEO and Digital Marketing
SEO (Search Engine Optimization) as a form of inbound marketing helps the website appear in the search results only when people are actually searching the internet using the keywords related to the that business or product. It is a no brainer that the higher the rank within the search results the website obtains, the bigger the chances are it will be visited by the customer.
The SEO world is changing rapidly and keeping up with the changes is challenging. If you don’t possess adequate knowledge and a persistence to keep up the pace with these changes, a smart move would be to delegate SEO tasks to experts like SEO Wollongong. Sit back and let the professionals tackle the tasks of online and offline optimization, site analysis, keyword research and Google Analytics reports, creating backlinks and link building, social bookmarking and others.
Having a quality product is important but the image on social media including Facebook, Twitter, Instagram, Pinterest and others is what actually keeps the wheel turning. Highly important part of branding is the appearance on social media. How the brand is presented on these platforms (media following the product such as pictures and videos) but also the communication and connection that is established with the customers play a huge role. This is why you need to hire a Community Manager as yet another form of online marketing. He will be the one to listen to the feedback from the clients and also to speak on the behalf of the company’s brand.
Whether you have just launched your business or have quite some experience but still struggle to balance personal and business aspects of your life, outsourcing will come as an invaluable help. Choose among the wide range or personal assistants and enjoy the fruits of doing what you are best at.
Sam Cyrus is CEO and co-founder of agseosydney.com.au, an innovative online marketing agency based in Sydney which is focused on Digital Marketing. Sam is also a creative writer and his interests are entrepreneurship, business, online marketing, SEO and social media.